Supplements brand · 60 days
Turning ad waste into profit
-38%
ACOS
+44%
Ad Sales
+19%
Profit
A supplements brand was burning budget on broad, untargeted campaigns. We rebuilt the account architecture, harvested converting search terms, negated waste, and aligned spend with ranking goals. In 60 days ACOS dropped 38% while ad sales rose 44% and overall profit improved 19%.
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